Hino has announced some changes and fine tuning of its executive line up within its brand and franchise division, which the company says reflects its ongoing focus on serving its customers.

The company says its Customer Experience and Marketing departments have been merged into one department with marketing manager Dimitri Andreatidis appointed to the newly created role of head of customer and brand.

Andreatidis has been Hino Australia’s National Marketing Manager since September last year.
In announcing the changes Hino’s general manager of brand and franchise development, Bill Gillespie  said  that  this is a a vital change for Hino as it seeks to combine its customer experience direction with greater synergy between its overall sales, customer and marketing areas.

In a further appointment, Brian Wright has been named national sales manager for Hino with all dealer sales and national fleet teams as direct reports.

“The sales area has grown significantly in 2018 and we aim to continue that growth in both retail sales and in the highly competitive area of fleet sales in 2018 and beyond,” said Bill Gillespie

Hino Australia is also expanding its product team with the creation of a new applications engineer role as it looks towards the introduction of new models in the coming years.

“This expansion will ensure further support to our dealer network and ensure that Hino can respond to the contemporary customers’ expectations on product development,” Gillespie concluded.

Both Andreatidis’ and Wright’s new roles were effective as of Monday 2 July.