TREADING ON EVERY KILOMETRE – KUMHO ANNOUNCES NEW TRUCK AND BUS RANGE CAMPAIGN

Korean based global tyre maker Kumho has announced a new campaign to inform truck and bus operators about the importance of fitting more efficient tyres on heavy vehicles to reduce fuel and energy consumption and to ensure long term safety of the vehicle, other road users and occupants.

Kumho’s new campaign called – ‘Every Kilometre Counts” underlines the importance of  ensuring safety, punctuality and reliability every time an operator puts a commercial vehicle on the road to complete a job or task by using the Kumho tyre Truck Bus Radial tyre (TBR) range.

The company is reinforcing the fact that for commercial vehicle operators need to count on every kilometre their vehicles travel on road and off.

The Korean based global tyre manufacturer is backed by more than 40 years of experience, engineering and data collection on Australian roads.

In many instances the lessons learned in this country have informed Kumho Tyre engineers’ knowledge and expertise when it comes to tyre durability and performance, not just for here but for global markets as well.

Kumho Tyre Australia’s director of sales and marketing David Basheer said that the ‘Every Kilometre Counts’ campaign informs the company’s promise to deliver on time, ensure passenger safety and to keep business moving and to get the job done.

“At Kumho Tyre we understand that every movement a commercial vehicle makes, whether it is a bus or truck, is vital to the ongoing success of the business operating it,” said David Basheer.

“Operators who already use Kumho Tyre’s TBR range on their vehicles know through our reputation and track record that our commercial vehicle tyres deliver the durability,  long life performance and value that businesses depend on to keep moving day after day,” he said.

“The reality is that not all commercial vehicle tyres are created equal, but when you choose Kumho Tyre as your tyre of choice you receive the best advice from truck tyre experts at your local Kumho dealer on what tyre is best for your commercial vehicle needs,” he added.

At Kumho Tyre dealers throughout Australia, you’ll find truck tyre experts who can work with you to ensure that you get the best tyre for your truck and the types of surfaces you typically drive on.

When buying new truck or bus tyres, it’s important to match your new tyres with the types of loads you typically carry and the duration of your typical drive.

The Kumho Tyre TBR range of truck and bus tyres cover a wide range of applications, including, but not limited to, highway applications, regional pave highways, long haul transit, city and metro work and off-road and rural gravel roads.

Kumho offers a range of light truck tyres to suit the needs of fleets or  owner operators.

Operators looking for long wear life, along with best in class traction, fuel efficiency, or an all round tyre, the extensive range of Kumho light truck tyres will provide an answer for you.

Choosing the best light truck tyres for your vehicle, or fleet, really comes down to understanding the operating requirements of light trucks.

Kumho Tyre offer a range of light trucks suitable for most applications from steer to trailer tyres.

It offers models that feature cut and chip resistance while offering noticeably better traction on slippery wet roads.

The Kumho Tyre light truck range includes the popular KRS50, KRS03, KRS02, KRA50, KRD02 and KRD50 models.

When it comes to bus operation in metropolitan areas Kumho Tyre’s KCA03 is an urban application bus tyre formulated from an abrasive resistant compound, that also features deeper tread to ensure that they are long wearing , particularly when used in continual stop start applications.

The all position urban bus tyre has an extra wide tread section allowing a larger footprint on the road assisting in increased stability and superior handling performance.

Kumho is about to launch an all new bus tyre specifically designed and engineered for the growing number of battery electric powered buses, which often have weight and rolling resistance demands that conventional tyres will not satisfy.

Kumho Tyre was first established almost 70 years ago in 1960 and has become known as an innovative and quality-driven global leader in tyres.

Kumho one of the top ten tyre companies in the world today and is a brand that is trusted by drivers in more than 180 countries.

The company produces more than 68 million tyres every year and has been helping Australian drivers get the best truck tyres for their vehicles for more than 40 years.

More than 1.3 million Kumho tyres are distributed throughout Australia annually.